DECISION LAB · MONTHLY PLANNING

Profit Scenario Planner

What would a price, volume or cost change mean for profit?

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Set your assumptions

USD / month

Start with the fictional example or enter your own figures. Nothing is saved or uploaded.

Units soldWhole units in one month

Baseline Units soldScenario Units sold

List price per unit ($)Before discounts

Baseline List price per unit ($)Scenario List price per unit ($)

Average discount (%)Share of list price, from 0 to 100

Baseline Average discount (%)Scenario Average discount (%)

Variable cost per unit ($)Costs that move with each unit sold

Baseline Variable cost per unit ($)Scenario Variable cost per unit ($)

Monthly fixed costs ($)Costs held constant at this sales level

Baseline Monthly fixed costs ($)Scenario Monthly fixed costs ($)

Try a scenario

Presets are assumptions, not estimated customer responses. “Pts” means percentage points.

The profit impact

Scenario vs baseline

Monthly operating profit$17,513

+$2,513 vs $15,000 baseline

Net revenue: $94,763
Operating margin: 18.5%
Break-even units: 559
Contribution per unit: $44.75

Profit improves under these assumptions.

You need at least 894 units at the scenario economics to match baseline profit, versus 950 planned.

Volume could fall 41.2% from the scenario level before reaching break-even.

FROM ASSUMPTION TO OUTCOME

What drives the change?

+$2,513 total

Each step changes one assumption. Positive values add profit; negative values reduce it.

Sales volume-$2,000

List price+$4,513

Discount$0

Variable cost$0

Fixed costs$0

Bridge order: volume → list price → discount → variable cost → fixed costs. Contributions depend on this order; the total profit change does not. Values shown are rounded.

Read the case study and worked example →

How the model works and where it stops

Operating profit = units × [list price × (1 − discount / 100) − variable cost per unit] − fixed costs. Operating margin is profit divided by net revenue; it is undefined when revenue is zero.

Break-even units = fixed costs ÷ contribution per unit, rounded up. With positive fixed costs and non-positive contribution, break-even is impossible. When fixed costs are zero, zero units breaks even; selling at negative contribution still creates a loss.

Scope: one product or stable product mix, USD, one month. Unit costs stay constant and fixed costs stay fixed within the relevant capacity range. Demand, capacity constraints, taxes, interest, inventory timing and cash flow are not modeled. These are planning scenarios, not forecasts or verified client outcomes.